Pricing
Start free. Upgrade only if you want the deeper action layer.
MOVO is designed so you can first see your maturity snapshot, then decide whether the premium report is worth unlocking for leadership action and internal sharing.
How pricing works
A two-step model with low friction up front
1
Start free
Complete the assessment and get your snapshot before paying anything.
2
Review the result
See whether the score and domain pattern are useful enough to go deeper.
3
Upgrade only if needed
Unlock the action report for a one-time $49 when you want the fuller leadership layer.
Free Diagnostic Snapshot
$0
Complete the assessment and get an immediate high-level view of operational maturity.
- Overall maturity score
- Domain-by-domain breakdown
- Top strengths and priority gaps
- AI readiness signal
Paid upgrade
Premium Action Report
$49
Adds the executive layer: risks, priorities, roadmap, standard recommendations, AI opportunity map, and PDF export.
- Executive summary and what the result means for scale
- 30-day quick wins and phased 90-day roadmap
- Structured recommendations with owner and impact
- Standard operations best-practice recommendations
- AI opportunity map and branded PDF export
The premium report is a one-time payment for that completed assessment result.
Feature comparison
What is included at each level
FeatureFreePremium
Overall maturity scoreIncludedIncluded
Domain-by-domain breakdownIncludedIncluded
Top strengths and gapsIncludedIncluded
AI readiness signalIncludedIncluded
Executive summary—Included
Risk framing—Included
30-day quick wins—Included
90-day roadmap—Included
Structured recommendations—Included
PDF export—Included